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MediaMath

Programmatic omnichannel DSP enabling brands and agencies to run efficient, flexible, and transparent advertising campaigns across channels, including CTV, with identity, data activation, and supply c

Advertising & Audience Automation None
About MediaMath

Programmatic omnichannel DSP enabling brands and agencies to run efficient, flexible, and transparent advertising campaigns across channels, including CTV, with identity, data activation, and supply chain trust features.

Integrations

Clay

Use Cases

  • Pull daily campaign performance via Reporting API, enrich advertiser/account data in Clay, and alert reps when CPA or ROAS thresholds are hit
  • Sync segments and account lists from Clay to MediaMath via API for targeted programmatic activation
  • Use Clay to score accounts by engagement and push high-scoring lists to MediaMath campaigns for budget reallocation