Census

Data activation platform for unifying, enhancing, segmenting, and syncing warehouse data to CRM, marketing, ad, and business tools in real time via Reverse ETL, with governance and observability.

Workflow Automation None

About Census

Data activation platform for unifying, enhancing, segmenting, and syncing warehouse data to CRM, marketing, ad, and business tools in real time via Reverse ETL, with governance and observability.

Integrations

Clay

Use Cases

Push warehouse-qualified ICP accounts to Clay for enrichment, then sync back scored segments to HubSpot/Salesforce via Census
Trigger Clay to enrich product-qualified leads, then have Census deliver unified profiles to ad platforms for lookalike targeting
Maintain a clean SDR queue by using Census to sync Clay-enriched, deduped contacts into CRM daily