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AppLovin

Advertising technology platform connecting brands and app developers to over 1.4B daily active users with AI-powered user acquisition, monetization, measurement, and CTV solutions.

About AppLovin

Advertising technology platform connecting brands and app developers to over 1.4B daily active users with AI-powered user acquisition, monetization, measurement, and CTV solutions.

Integrations

Clay

Use Cases

  • Pull campaign and cohort performance via AppLovin Reporting APIs into Clay to score and prioritize UA channels
  • Enrich high-performing geo/device cohorts with firmographics and push target account lists to ad sets
  • Trigger Slack/CRM updates when CPI/ROAS crosses thresholds from latest MAX revenue stats